Graeme Wood reports for New York Magazine on his discovery of an illicit reputation-recovery service for disgraced rich douchebags:
Whoever he was, it seemed that “Xander Fields” had built a whole Potemkin universe of positive-press websites that amplified made-up praise, often by made-up people, for a handful of rich folks with messy online reputations. I was now deep down in a rabbit hole but hadn’t yet landed with a satisfying thud. Who was “Xander Fields”? […] Pondering that X, I spelled his name with Scrabble tiles and scooted the letters around my kitchen table. The first words I came up with: SLANDER FIXED.
If there’s anything rich people hate more than taxes, it’s consequences.